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Consumer
Communication
- Editorial concepts
- Press Releases & Copy Writing (in several languages)
- Media planning and media liaison
- Press open days
- Press conferences
- Press stunts, photo calls and PR photography
- Result evaluation
Trade PR (selecting the appropriate
media/sector)
Internal Communication (newsletters,
presentations, web copy writing, mails)
Market Research (Market Surveys, Sector Surveys, Focus Groups)
Below the line activities
- Promotional Strategies (national and regional,
distribution channels, joint promotions, internet
etc.)
- Sponsorship
- Special Events (conferences, product launches, seminars, exhibitions)
- Corporate Entertainment (dinners, sports, theatres, hospitality etc.)
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